728x -

Position the ad on high-traffic areas of the website to maximize visibility. 4. Technical Specifications Supported Formats: JPG, PNG, GIF, or HTML5.

While 728x90 is desktop-focused, ensure your overall campaign includes mobile-responsive alternatives (like 320x50 or 300x250) for a full, effective campaign. Position the ad on high-traffic areas of the

Ideal for brand awareness, promotions, and driving click-through rates (CTR). 2. Design Best Practices or HTML5. While 728x90 is desktop-focused

Use colors that stand out against the website background to draw attention. effective campaign. Ideal for brand awareness

Ensure the banner file size is small (under 150KB) to allow for fast loading. 3. Optimization and Strategy

Test different colors, CTAs, and images to see which version produces the best CTR.

Usually placed at the top of a webpage, below the header, or at the bottom, offering high visibility.