Airship Acquires Sms Commerce Company Replybuy -

In September 2020, customer engagement platform Airship (formerly Urban Airship) acquired the SMS commerce pioneer to integrate transactional capabilities directly into its messaging services. Strategic Overview

While ReplyBuy was historically dominant in the sports and entertainment ticketing sectors, Airship aimed to apply its "friction-free" transaction technology across broader industries like retail and service-based organizations. Capabilities Added to Airship Airship acquires SMS commerce company ReplyBuy

The specific terms and purchase price were not publicly disclosed. In September 2020