The video serves as an apocalyptic "anime horror fairytale" that reflects the song's lyrics about world dominance.
: The CG animation was handled by Murakami’s Poncotan/Kaikai Kiki studio. 🕷️ Visual Themes & Symbolism
: The song's title itself was inspired by a line from the BBC series Sherlock , spoken by the villain Jim Moriarty. 👕 Beyond the Video
: Murakami and his team spent eight months sprinting through production to realize Billie's vision.