Buy — Columns

Are you looking to hire a specific type of columnist, or do you need help for a digital layout instead?

a practical guide to writing a column that people will love to read

: Determine if you need a personal column (narrative and story-based) or a specialized one (focused on industry expertise).

: Look for writers who can "show, don't tell" by using concrete details, dialogue, and body language to make their points.

: Columns are defined by their frequency. Decide if you are buying a weekly, bi-weekly, or monthly piece to build a regular audience.