Typically used as a background or for secondary logo elements to provide a sleek, "tech-focused" look.

Utilized as a neutral background for product listings and text clarity.

Check if the since the Frasers Group buyout

💡 The use of high-visibility orange is standard for logistics and warehouse environments to ensure safety and brand recognition during the delivery and fulfillment process . If you'd like, I can: Find the hex codes for these specific shades Look for uniform or packaging design examples

Used for the main logo text and "Call to Action" buttons.