The track was released in November 2022 under the label, a powerhouse in the Bulgarian music industry.
The 2022 Bulgarian pop-folk collaboration (So it doesn't hurt) by Iveta Kostova and Maylo (Ivaylo Parpulov) explores the standard emotional archetypes of the "chalga" genre—heartbreak, resilience, and the paradox of emotional numbing. 1. Artistic Collaboration & Production iveta_maylo_da_ne_me_boli_iveta_i_mailo_da_ne_m...
: It was featured on major compilations like Hitovete na Planeta Payner 21 , confirming its status as a significant release for both artists during that cycle. The track was released in November 2022 under