The core experience revolves around a "click and upgrade" loop typical of the genre:
Reviewers note that while early progress is fast, the final stages—particularly reaching the "Love" item level (Quintillions) and obtaining all star levels—require massive amounts of time, often leading some players to use autoclickers to reach the end. The "Uncensored" Experience
Special modes like "Click Fever," "Gatling Fever," and "Monster Fever" provide temporary boosts to heart production and clicking power.