VIRTUAL CONFERENCE

Leverage Social Media to Humanize Your Agency and Engage Your Communities

Pre-Summit Workshop: December 9, 2025
General Summit: December 10–11, 2025

AGENDA SPEAKERS BROCHURE REGISTER

Featured Sessions

U.S. Postal Service

Creating a Channel Strategy ​to Engage Various Audiences

Crystal will share how USPS defined its brand voice, mapped its audiences, and tailored platform strategies to deliver the right message in the right tone—without losing sight of its public service mission. Attendees will gain a blueprint for balancing creativity, clarity, and consistency across a complex digital ecosystem.

Social Simulator

Managing Misinformation in the AI Age

During the session, Social Simulator will combine theory and practice, providing a hands-on tabletop scenario that encourages participants to apply misinformation best practices in a realistic simulated crisis. Join us for this detailed exploration of modern misinformation to equip your team with everything they need to navigate the information landscape.

King County Department of Natural Resources and Parks

We Don't Even Have an Intern: Creative Systems for Staying Current Without Burning Out

Marie will explore how to set up lightweight systems that fit into your existing workload, so content creation doesn’t feel like another full-time job. You’ll leave with a content idea-tracking template, a plug-and-play post checklist, and a practical one-page social media plan you can use to turn your “Saved” folder into approved posts that engage your community—without burning out.

Presenting thought leaders you'll meet online

Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands.

Jennifer Preston

Jennifer Preston

Public Information Officer
Town of Collierville, Tennessee

Brooke Hahn

Brooke Hahn

General Manager
Flockler

Danielle Shepard

Danielle Shepard

Communications Strategist
City of Tampa

Jameil Weldon

Jameil Weldon

Social Media Manager
Mecklenburg County, NC

Joseph Galbo

Joseph Galbo

Social Media Specialist
U.S. Consumer Product Safety Commission (CPSC)

Serena Riddle

Serena Riddle

Marketing Specialist
Arizona Department of Public Safety

Rachel Terlep

Rachel Terlep

Interactive Engagement Manager
Washington Department of Transportation (WSDOT)

Claire Turner

Claire Turner

Associate Director
Social Simulator

Become a Speaker   View All Speakers

Marta Santos - Las Cosas Pequeг±itas (cover) Page

Unlike the upbeat rumba of the original, Santos’s version leans into a "flamenco pop" ballad style, creating a sense of nostalgia and intimacy. Cultural Impact and Reception

Gained significant traction through social media platforms (TikTok and Instagram) by sharing intimate, raw vocal performances. Analysis of the Cover: "Las Cosas Pequeñitas"

Santos employs a raspy, emotive vocal tone that emphasizes the song's sentimental lyrics. Marta Santos - Las Cosas PequeГ±itas (Cover)

The song resonates deeply with listeners due to its message: finding beauty and value in the "small things" of life.

📍 Marta Santos’s version of "Las Cosas Pequeñitas" serves as a bridge between the classic Spanish songbook and the contemporary digital era, proving that traditional sounds still hold immense power when delivered with modern soul. Unlike the upbeat rumba of the original, Santos’s

Marta Santos is a rising Spanish artist known for her soul-stirring interpretations of classic and contemporary hits. Her cover of "Las Cosas Pequeñitas"—originally by the group Los Chichos and famously popularized by Nolasco—has become a standout track in her repertoire, showcasing her unique ability to blend traditional flamenco roots with a modern acoustic pop sensibility. Artist Background Marta Santos. Origin: Seville, Spain. Style: Acoustic Flamenco, Pop, and Spanish Rumba.

Marta Santos is often cited as part of a new generation of artists making flamenco-inspired music accessible to younger, global audiences. Key Themes of the Song Simplicity: Appreciation for everyday moments. Love: The quiet, unassuming side of affection. Authenticity: A return to roots and emotional honesty. The song resonates deeply with listeners due to

The track has garnered millions of views and streams across YouTube and Spotify, solidifying her status as a "viral" flamenco talent.

Flockler

Our Partners

DANDan InstituteInvestor Brand NetworkConference AlertsAff.Ninja

Who should attend

If you're a professional that manages your government or public agency’s social media channels, this event is for you!

  • Public Information
  • Public Affairs
  • Communications
  • Digital Marketing & Digital Media
  • Emergency Management
  • Social Media, Web & Content Management
  • Emergency Management
  • Community Service, Education & Outreach
  • Community Affairs
  • Public & Media Relations
  • Customer Service
  • Digital Engagement
  • Press Secretary
  • Administrative Support

See Attendee List

Unlike the upbeat rumba of the original, Santos’s version leans into a "flamenco pop" ballad style, creating a sense of nostalgia and intimacy. Cultural Impact and Reception

Gained significant traction through social media platforms (TikTok and Instagram) by sharing intimate, raw vocal performances. Analysis of the Cover: "Las Cosas Pequeñitas"

Santos employs a raspy, emotive vocal tone that emphasizes the song's sentimental lyrics.

The song resonates deeply with listeners due to its message: finding beauty and value in the "small things" of life.

📍 Marta Santos’s version of "Las Cosas Pequeñitas" serves as a bridge between the classic Spanish songbook and the contemporary digital era, proving that traditional sounds still hold immense power when delivered with modern soul.

Marta Santos is a rising Spanish artist known for her soul-stirring interpretations of classic and contemporary hits. Her cover of "Las Cosas Pequeñitas"—originally by the group Los Chichos and famously popularized by Nolasco—has become a standout track in her repertoire, showcasing her unique ability to blend traditional flamenco roots with a modern acoustic pop sensibility. Artist Background Marta Santos. Origin: Seville, Spain. Style: Acoustic Flamenco, Pop, and Spanish Rumba.

Marta Santos is often cited as part of a new generation of artists making flamenco-inspired music accessible to younger, global audiences. Key Themes of the Song Simplicity: Appreciation for everyday moments. Love: The quiet, unassuming side of affection. Authenticity: A return to roots and emotional honesty.

The track has garnered millions of views and streams across YouTube and Spotify, solidifying her status as a "viral" flamenco talent.

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