The track is built on a bell-driven beat that critics have described as catchy and "lullaby-like" for his critics.
The visual features Russ and a crew of roughly 20 people in a vacant parking lot at a discount mall in Atlanta . Russ - Do It Myself (Official Video)
The video captures Russ "stunting" in the lot, mirroring the song's themes of confidence and ground-up success. Song Meaning and Production The track is built on a bell-driven beat
Russ has shared that the song reflects his need to provide for his family and his "unwavering sense of self-confidence" after years of working in isolation. Commercial Success Russ - Do It Myself (Official Video)