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Primarily males with a median age of 27 (often ranging from 18 to 34).

Exploring luxury goods, "street style" trends, and the business of hip-hop wealth.

Under Townsquare Media , the brand evolved into a multi-platform entity. This includes the XXL App and its heavy website presence, which provides daily news, exclusive interviews, and video content like the famous "XXL Freshman Class" series.

Are you interested in learning more about a specific , such as the history of the Freshman Class , or perhaps its current digital media strategy ? Overview of XXL Magazine's Impact | PDF | Social Science